cultural management

Raluca Bem Neamu

Raluca Bem Neamu graduated History and Theory of Art faculty and the MA in Audio-Video Communication. She worked as the Head of Education, Communication and Cultural Projects Department in the National Museum of Art of Romania for more than 10 years and then she founded a cultural NGO specialized in cultural education for children and young people named Da’DeCe Association (I Wander Why Association). She participated to different training programs as follows: Summer Institute for Museum Professionals (New York University, 2006), Training Program in Cultural Management and Trainer of Trainers in Cultural Management (Phare Program. 2000-2001) etc.

She is trainer in different fields: project management, cultural management, museum education, audience development in cultural institutions. She has a wide experience in project management as manager of cultural projects, evaluator of cultural projects and also trainer in this field. Raluca has a special interest in storytelling as a method of interpreting heritage and she is a co-author of a couple of volumes about this subject (Shadow Theater in Museums, ed. Tritonic, București, 2010; Museum Theater: Perspectives and Experiences, ed. Tritonic, București, 2009).

Raluca also wrote chapters in the following volumes: Public Relations in Museums, ed. Tritonic, București, Project Manager. Guide for Professionals, Ed. Centrul de Pregătire Profesională în Cultură, 2007, Bucuresti; Developing Educational Services in Museums, Centrul de Perfecţionare, Educaţie Permanentă şi Management, 2006, Project Management versus Organisational Management, Centrul de Perfectionare, Educatie Permanenta şi Management, 2006. She is also a national correspondent of the European Museum Academy.

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Carmen Croitoru

Carmen Croitoru is the general manager of The National Institute for Cultural Research and Training (NIRCT) in Romania. Since 2006 she is a Senior Lecturer, PhD. at The National University of Theatre and Film “I.L.Caragiale” teaching Cultural management and marketing, Project management and Cultural legislation. Between 1999 and 2001 she was an associate professor at the Media University – Business Administration and at the University of Bucharest – Faculty of Communications and Public Relations. From 2001 to 2003 she was the Chief Operating Officer at the Media University.

Since 2005 she is a permanent collaborator of the Ministry of Culture. From 2005 to 2008 she was an independent expert and the official representative for reporting the Sibiu European Cultural Capital 2007 Programme. Between 2010 and 2012 she was the personal counsellor of the Minister of Culture. Amongst the most important projects she participated in were: advocacy and promotion of the first management law to be implemented within cultural public institutions in Romania, the law for performing arts and public institutions and other legislative regulations in the cultural field; founding and managing the first BBC School in Romania dedicated to the independent radio stations; developing the Centre of Cultural Projects in Bucharest as an artistic director; being a member of over 100 evaluation and contest committees after implementing the management system in the cultural field.

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NIRCT – National Institute for Cultural Research and Training

The National Institute for Cultural Research and Training (NICRT), subordinated to the Ministry of Culture in Romania, is the only national institute that aims to study, research and provide statistical data in the field of culture as well as training professionals who choose a career in this field. Its mission is to reach – by means of cultural research and training – all the cultural operators, regardless of their level of subordination or the type of organization, for collecting and offering statistical data in order to sustain their own projects and to support their professional development.

The institute intends to uphold the public authorities’ activity of formulating policies and strategies for the cultural field and coherent system regulations as much as measuring the impact of these actions at a local and national level. The experts of the institute carried out so far 70 studies and researches, participated in 31 national and international conferences, trained over 6000 beneficiaries coming from approximately 700 cultural institutions and evaluated over 4000 candidates within skill-evaluation sessions. Among the beneficiaries there were: public cultural institutions subordinated to local or central authorities (museums, art galleries, cultural centres, libraries, show and concert organizations, NGO’s), the World Intellectual Property Organization, the European Commission – Education, Audiovisual & Culture Executive Agency, the National Authority for Scientific Research, UNITER, the Committee for the Programme Sibiu European Cultural Capital 2007, ArCuB (the Centre for Cultural Projects of the City of Bucharest).

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Claudia Toni

Claudia Toni is Music Advisor to the Secretariat of Culture (Sao Paulo).  

She has a long career as arts manager of cultural and musical institutions, having worked in this area since 1977 (at institutions such as Sao Paolo Municipal Theater, Mozarteum Brasileiro, Museum of Contemporary Art / University of Sao Paulo).

She was Executive Director of the Orquestra de Sao Paulo from 1998 to 2002. As Executive Director, she set up the administrative department, implementing a pioneering model of public administration for the Brazilian cultural sector, which included the training of core staff bodies to attend to the specific needs of the symphonic ensemble.

From 2003 to 2005 she was advisor to the State Governor of Sao Paulo, and in 2005/2006 she worked as Special Advisor to the Secretariat of Culture at the Sao Paulo City Hall. Claudia Toni has been a member of the Board of the International Society for the Performing Arts Foundation since 2006.

In addition, she works as a consultant for different institutions planning activities in Arts Administration.

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Jelena Jankovic

Jelena Jankovic is the Program Editor and Producer of the Belgrade Music Festival. She graduated from the Faculty of Music in Belgrade, Department of Musicology and Ethnomusicology. In 2006 she obtained her Master’s Degree at the University of Arts in Belgrade and Universite Lumiere Lyon 2 (Interdisciplinary Postgraduate Studies of Cultural Management and Cultural Policy in the Balkan).

She regularly participates in international symposiums in Serbia, publishes articles and translations in Serbian and international magazines, and is invited to give lectures at the Faculty of Music, Union of Composers of Serbia, University of Arts in Belgrade, and a number of other institutions.

In 2004 she spent three months on an internship at the Opera de Lyon (France) in the Department of Artistic Production. She attended the two-week International Summer Course at the International Centre for Culture and Management in Salzburg. In 2005 she participated in the European Atelier for Young Festival Mangers in Gorlitz, Germany. Also, she was a representative of Jugokoncert at the 16th Annual Conference of the European Forum for the Arts and Heritage in Athens (2007).

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Jeroen Mourik

Jeroen Mourik is a free-lancer in the field of cultural events management and consultancy. After a short career as a professional dancer, he studied Arts Management.

He continued his career in 1992 managing a number of festivals, including the Doe Dans Festival (a biennial weekend event in which participants take classes from professional folk dancers from around the world), Racism Beat It Festival and the International Clowns Festival in Utrecht.

From 2000 until 2004, Mourik was the Director of Kaleidoscope, the annual Aberdeen International Children’s Festival in Scotland. He worked as Artist in Residence at a number of institutions, creating Festival Spectacles in communities with children and working with local artists. From 2004 until 2006, he was the Chairman of International Festivals and Events Association (IFEA) Europe and from 2006 to 2007 he worked as the Business Development Manager of IFEA Europe.

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Ugo Bacchella

Ugo Bacchella is a founder and the president of Fondazione Fitzcarraldo, an international independent centre for research, training, planning and documentation on cultural, arts and media management, economics and policies. He is responsible for the general management of the Foundation and act as a Head of Training. Formerly, he was a Performing Arts Manager (1979-1987).

Additionally he has been a professor at the University of Bologna (Scuola di Economia, Management e Statistica) and, since 1995, at the International Centre for Culture and Management in Salzburg. Besides his teaching duties, he acts as a consultant to public and private organisations on strategic planning, feasibility studies, project management and as an expert on cultural policies (for the Council of Europe and the European Commission).

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Zofia Dworakowska

Zofia Dworakowska is a cultural anthropologist, theatrologist, as well as a researcher of independent culture, community arts and art in the public space. She is the Head of the Culture Animation specialization in the Institute of Polish Culture at the University of Warsaw. She is responsible for a unit aimed at preparing students to run their own cultural projects.

She has organized and led workshops, work exchanges and study trips in the framework of international projects funded by European Commission Programs.  She was a Polish coordinator of DNA (Development of New Art) – a project funded from the EU program Culture 2007-2013. She has been coordinating different European projects, such as:

  • Leonardo da Vinci Program: HANDMADE – Culture animation: learning through practice; 
  • LOCALISE – Study trip as model of research, education and practice in vocational training in culture animation and community work


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Catherine Cullen

Catherine Cullen is a freelance writer and translator, contributing to many national and international meetings on various aspects of culture.

She has been Deputy Major in charge of culture for the City of Lille (2001-2014). Also, she has been Councillor for Culture at the Lille Metropole Communaute Urbaine since 2008 and President of the Committee on Culture of United Cities and Local Governments.

Ms. Cullen has been managing cultural projects and events for the last 30 years. After several years in publishing, editing and journalism, she became Editor in Chief of LIBER, the first European cultural supplement. She was an advisor to the French Presidency for the implementation of the Academie Universelle des Cultures.

As a writer and translator, she has contributed to numerous meetings and creative research projects that brought together a variety of European and international approaches.

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Montserrat Casanovas

Montserrat Casanovas is a cultural professional who  during her career at national and international level  has had the opportunity to work in a wide diversity of projects on different cultural fields. This allowed her to gain arelevant knowledge of the project cycle management of cultural projects, and to have a transversal perspective of culture and its role within each specific context.

Since 1999 her job as Project and Programme Manager of Culture at international level has brought her to work on cultural cooperation, and culture and development with different international organizations. She has worked at UNDP (United Nations Development Programme), UNESCO and European Commission in several countries of the Southern and Eastern Mediterranean.

At national level, her experience includes cultural projects and action plans with the City Council of Barcelona and the Regional Council of Barcelona.

Among of the tasks she has developed there are: the definition, implementation, supervision, monitoring and evaluation of cultural projects; the definition of guidelines for call for proposals, and the selection of proposals. In addition, she has been involved in the organization and coordination of several international conferences, exhibitions, and events.

At present she is preparing her PhD research on international cultural cooperation at the Universitat de Barcelona. Since 2012 she is a lecturer of a Master on “International Cultural Management” and a Master on “Arab and Islamic World” at the Universitat de Barcelona.

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