cultural management

Claudia Toni

Claudia Toni is Music Advisor to the Secretariat of Culture (Sao Paulo).  

She has a long career as arts manager of cultural and musical institutions, having worked in this area since 1977 (at institutions such as Sao Paolo Municipal Theater, Mozarteum Brasileiro, Museum of Contemporary Art / University of Sao Paulo).

She was Executive Director of the Orquestra de Sao Paulo from 1998 to 2002. As Executive Director, she set up the administrative department, implementing a pioneering model of public administration for the Brazilian cultural sector, which included the training of core staff bodies to attend to the specific needs of the symphonic ensemble.

From 2003 to 2005 she was advisor to the State Governor of Sao Paulo, and in 2005/2006 she worked as Special Advisor to the Secretariat of Culture at the Sao Paulo City Hall. Claudia Toni has been a member of the Board of the International Society for the Performing Arts Foundation since 2006.

In addition, she works as a consultant for different institutions planning activities in Arts Administration.

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Jelena Jankovic

Jelena Jankovic is the Program Editor and Producer of the Belgrade Music Festival. She graduated from the Faculty of Music in Belgrade, Department of Musicology and Ethnomusicology. In 2006 she obtained her Master’s Degree at the University of Arts in Belgrade and Universite Lumiere Lyon 2 (Interdisciplinary Postgraduate Studies of Cultural Management and Cultural Policy in the Balkan).

She regularly participates in international symposiums in Serbia, publishes articles and translations in Serbian and international magazines, and is invited to give lectures at the Faculty of Music, Union of Composers of Serbia, University of Arts in Belgrade, and a number of other institutions.

In 2004 she spent three months on an internship at the Opera de Lyon (France) in the Department of Artistic Production. She attended the two-week International Summer Course at the International Centre for Culture and Management in Salzburg. In 2005 she participated in the European Atelier for Young Festival Mangers in Gorlitz, Germany. Also, she was a representative of Jugokoncert at the 16th Annual Conference of the European Forum for the Arts and Heritage in Athens (2007).

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Jeroen Mourik

Jeroen Mourik is a free-lancer in the field of cultural events management and consultancy. After a short career as a professional dancer, he studied Arts Management.

He continued his career in 1992 managing a number of festivals, including the Doe Dans Festival (a biennial weekend event in which participants take classes from professional folk dancers from around the world), Racism Beat It Festival and the International Clowns Festival in Utrecht.

From 2000 until 2004, Mourik was the Director of Kaleidoscope, the annual Aberdeen International Children’s Festival in Scotland. He worked as Artist in Residence at a number of institutions, creating Festival Spectacles in communities with children and working with local artists. From 2004 until 2006, he was the Chairman of International Festivals and Events Association (IFEA) Europe and from 2006 to 2007 he worked as the Business Development Manager of IFEA Europe.

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Ugo Bacchella

Ugo Bacchella is a founder and the president of Fondazione Fitzcarraldo, an international independent centre for research, training, planning and documentation on cultural, arts and media management, economics and policies. He is responsible for the general management of the Foundation and act as a Head of Training. Formerly, he was a Performing Arts Manager (1979-1987).

Additionally he has been a professor at the University of Bologna (Scuola di Economia, Management e Statistica) and, since 1995, at the International Centre for Culture and Management in Salzburg. Besides his teaching duties, he acts as a consultant to public and private organisations on strategic planning, feasibility studies, project management and as an expert on cultural policies (for the Council of Europe and the European Commission).

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Zofia Dworakowska

Zofia Dworakowska is a cultural anthropologist, theatrologist, as well as a researcher of independent culture, community arts and art in the public space. She is the Head of the Culture Animation specialization in the Institute of Polish Culture at the University of Warsaw. She is responsible for a unit aimed at preparing students to run their own cultural projects.

She has organized and led workshops, work exchanges and study trips in the framework of international projects funded by European Commission Programs.  She was a Polish coordinator of DNA (Development of New Art) – a project funded from the EU program Culture 2007-2013. She has been coordinating different European projects, such as:

  • Leonardo da Vinci Program: HANDMADE – Culture animation: learning through practice; 
  • LOCALISE – Study trip as model of research, education and practice in vocational training in culture animation and community work


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Catherine Cullen

Catherine Cullen is a freelance writer and translator, contributing to many national and international meetings on various aspects of culture.

She has been Deputy Major in charge of culture for the City of Lille (2001-2014). Also, she has been Councillor for Culture at the Lille Metropole Communaute Urbaine since 2008 and President of the Committee on Culture of United Cities and Local Governments.

Ms. Cullen has been managing cultural projects and events for the last 30 years. After several years in publishing, editing and journalism, she became Editor in Chief of LIBER, the first European cultural supplement. She was an advisor to the French Presidency for the implementation of the Academie Universelle des Cultures.

As a writer and translator, she has contributed to numerous meetings and creative research projects that brought together a variety of European and international approaches.

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Montserrat Casanovas

Montserrat Casanovas is a cultural professional who  during her career at national and international level  has had the opportunity to work in a wide diversity of projects on different cultural fields. This allowed her to gain arelevant knowledge of the project cycle management of cultural projects, and to have a transversal perspective of culture and its role within each specific context.

Since 1999 her job as Project and Programme Manager of Culture at international level has brought her to work on cultural cooperation, and culture and development with different international organizations. She has worked at UNDP (United Nations Development Programme), UNESCO and European Commission in several countries of the Southern and Eastern Mediterranean.

At national level, her experience includes cultural projects and action plans with the City Council of Barcelona and the Regional Council of Barcelona.

Among of the tasks she has developed there are: the definition, implementation, supervision, monitoring and evaluation of cultural projects; the definition of guidelines for call for proposals, and the selection of proposals. In addition, she has been involved in the organization and coordination of several international conferences, exhibitions, and events.

At present she is preparing her PhD research on international cultural cooperation at the Universitat de Barcelona. Since 2012 she is a lecturer of a Master on “International Cultural Management” and a Master on “Arab and Islamic World” at the Universitat de Barcelona.

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Toni Gonzalez

Toni Gonzales is an international consultant for arts and culture, design, organizing and advising international cultural projects in the field of contemporary performing arts and cultural policies. He is a member of IETM (Informal European Theatre Meeting), where he was part of the Executive Committee for eight years. He was also vice-president of the Asociación de Profesionales de la Gestión Cultural de Catalunya (Catalan Association of Cultural Managers), co-founder and vice-president of the international network of performing arts markets EurAm Bourse and cofounder of Comedia Network, which promotes the dissemination of culturally diverse performing arts in Europe.

He recently worked as communication coordinator of ENICPA, content director of Feria Internacional de Teatro y Danza de Huesca, coordinator of Mov s (Space for International Exchange of Dance and Movement Arts) and curator of the programme International Theatres Management of Red de Teatros Públicos de España. Currently Toni is also in the list of experts of the European Commission Culture Programme.

He was also artistic director of the festival Barcelona Street Arts within the fiestas de La Mercè de Barcelona (from 1998 to 2003), artistic director of the Three Wise Kings Parade of Barcelona (2002 and 2003), project coordinator of NAUMON by la Fura dels Baus (2003-2004) and, for eight years, member of the direction team of the Feria de Teatro de Tàrrega (from 1991 to 1998).

Toni is involved in international cultural policy research and provides best practice advice in managing arts projects and cultural institutions. Most of the reports can be downloaded here. Some of his recent studies are: “Strategic plan for Basque Country performing arts internationalization” (2010), “Theatres in London, Berlin and the Netherlands” (3 handbooks, 2007, 2008, 2009), “Assessment of the dance sector in Catalonia” (2007 and 2009), “The Political and Legal Context of Private Support to the Culture in Canada and Quebec” (2007), “The Arts Councils in Europe” (4 reports: England, Scotland, Finland and the Netherlands – 2008), “The National Trust in England” (2006), “Practices and Models of Support to Contemporary Performing Arts in Europe” (2005), etc.

He has extensively lectured, taught and written on arts management, arts internationalisation and cultural policies at major cultural and artistic events and in professional media. Toni currently teaches arts management and cultural policy at the University of Zaragoza and regularly writes articles in “Entreacte” magazine. His blog Cultura es Política deals with the performing arts community in Spain and Latin America.

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Milena Stefanovic

Milena Stefanovic holds a B.A. in Philosophy, Faculty of Philosophy, University of Belgrade (2002)  and a Master in Public Administration (MPA), University Luigi Bocconi, Milan (2006). She is currently persuing Doctoral Academic Studies of Management in culture and media at the University of Belgrade.

After graduating at Bocconi she worked at the Italian Embassy in Belgrade on different projects, mainly in the area of cultural and business cooperation, followed by a six-month professional traineeship at the Administration of the European Parliament in Brussels, at the Foreign Affairs Committee, dealing with policy issues related to EU integration of the Western Balkans region.

From 2006-2008 she collaborated in different projects in Brussels, at Human Rights Watch, and at South-East European TV Exchanges (media projects). After returning to Serbia, she worked in public affairs and lobbying, in the meantime starting doctoral studies at the Faculty of Drama Arts in Belgrade focusing her research on cultural policy and management in culture. The topic of Milena’s doctoral research is the relation among different management theories (New Public Management, Theory of Change, Stakeholder theory, Balance scorecard), instrumental cultural policy and possibilities of applying some aspects of these theories (performance management and evaluation) to contemporary setting of Serbian cultural institutions. Also, the aim of her research is to define a new cultural model, one between state intervention and neoliberalism.

Since 2011, Milena is an Assistant Lecturer at the Faculty of Dramatic Arts  (with professor Milena Dragicevic Sesic and Vesna Djukic) and has been Assistant Lecturer at the Faculty of Fine Arts between 2011 and 2012. Some of the courses she teaches are: Human resources management in culture and media; Cultural diplomacy; Management in culture; financial management in cultural institutions; General management. She has also been involved in civil society activism for the Forum for Culture, European Movement in Serbia since 2013, and CESID – Centre for Free elections and democracy since 2003.

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Paolo Mele

Paolo Mele is a PhD student in Communication & New Technologies at IULM University in Milan and Visting Researcher at the New School for Public Engagement in New York. He is a cultural and digital project manager and has recently worked with several international organisations such as: the World Bank (Washington, USA), New Art Exchange (Nottingham, UK), Fondazione Veronesi (Milan, Italy) Fondazione Chivasso (Chivasso, Italy), and others.

He is founder and director of Ramdom, an organization working in the field of contemporary art (exhibition, residencies, masterclass) and culture. Paolo also organised two editions of Default, an international masterclass on “Arts, cities and regeneration”. He has been project manager for the Biennial of Young Artists from Europe and Mediterranean (Bjcem) from 2008 to 2012, where he has been responsible of the cultural programme in Bari (2008) and Skopje (2009) and for Digital Communication in Rome and Salonicco (2011).

In 2006 Paolo funded and coordinated the Observatory of Communication Politics (OCP) at the University of Salento. He is also founder of Cooperativa PAZ, a communication and advertising company based in Apulia region. Paolo has published two books on media and politics and wrote several essays and articles. His current research focus is on new media (art) and cultural policies.


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